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London Based Stand Up Paddle business needs a Logo design
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This customer received 111 logo designs from 22 designers. They chose this logo design from Anooshaa as the winning design.
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£220
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111 designs
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22 designers
Logo Design Brief
I'm looking for a simple yet impactful contemporary Stand Up Paddle logo for a London based SUP business I am about to launch.
Please refer to the brief I have attached
My initial thoughts (I am however open to exploring any concepts or inspirations which you think will work well)
I like the idea of a silhouette stand up paddler (or a group of stand up paddlers 2 or more) – however it would need to be unique and distinctive from others already out there.
The logo should be sophisticated, simple, contemporary, impactful and easily recognizable
It should be understated rather than over stated
Colours – Black and white (possibly with one more colour)
The feelings I want the logo to convey to those who view it are energetic, inspiring and for them to identify with it
Updates
Project Deadline Extended
Reason: Thank you for your submissions to date, I appreciate the creativity, thought and time you have invested in my project.
I have extended the deadline to allow my self additional time to consider the proposals to date and explore some evolutions of these.
What I am looking for is a silhouette of a stand up paddler which is unique and distinctive from others already out there. The logo should be sophisticated, simple, contemporary, impactful and easily recognizable.
- It should be understated rather than over stated
- Colours – Black and white (possibly with one more colour)
- The feelings I want the logo to convey to those who view it are tranquility, yet energy and inspiration
- Note! Stand Up Paddling in London is on flat water (not waves)
What I am still debating is weather I’m looking for 1 or 2 paddlers and weather or not to include a silhouette of the London skyline in the background.
Added Tuesday, November 18, 2014
Target Market(s)
The initial primary target consumer is 18 – 55 active male & female with a zest for life who probably already plays a sport or frequents the gym, who will benefit from a core work out while exploring London from a new perspective… on the water.
The secondary target consumer is everyone else (we are seeking to be inclusive).
Industry/Entity Type
Business
Logo Text
The London Stand Up Paddle Company or the London SUP Co
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.