• €110

• 159 designs

• 46 designers

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Logo Design Brief

BaristaFails is a satirical brand for hobby and home baristas who take their coffee seriously—but not themselves. We offer online barista courses, beginner equipment, and painfully honest merch that embraces the awkward, phallic realities of learning latte art. (Yes, we said phallic. You know the ones.) At some point in time we plan to franchise our sub-brand D*ck Happens to cafés in major cities where people can either come to enjoy really good coffee or learn latte arts and brewing good espressos.

Embracing that "Sh*t happens" in life, we acknowledge that "D*ck happens" when learning latte art. Our logo shall resemble a "Latte art gone wrong". It starts like a tulip or a swan and ends like a dick. One example of such a failed latte art is attached as a photograph to the briefing.

Please don't simply copy the photo but try to follow the above idea.

Please make it look funny and not too graphic.

Target Market(s)

Home Baristas, Coffee Enthusiasts, Amateurs, Beginners

Industry/Entity Type

Coffee, Espresso, Roasters

Logo Text

D*CK HAPPENS

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Logo should be clean and simple, only one color. Must work on light and dark backgrounds.

Should not have

• Don't be too explicit, but playful, funny and witty.

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Files

Download all files - 2.6 MB