Qwik Cool Premium Cooling Towel

This is what a business in United States was looking for in their packaging design

Similar to Red Bull, Porsche and Apple. Qwik Cool's Products are a premium brand within the cooling market. From towels to high performance sports products Qwik cools products crush the competitors. The product regardless of the conditions stays cold even in the hottest conditions. Our current clients range from the Four Seasons, Ritz Carlton's to professional athletes. We are currently redesigning our packaging for our towel line.

The goal of this design is to have someone look at the package and say "Whoa...". When customers first try the product they have a good idea of what to expect, then they try it and are blown away. Simply put the towel sells itself. Sales reps have stated that the highest closing rates are when they say nothing at all.

With that being said we are looking for a packaging that has the same effect. Imagine you are sitting by the pool side in Miami in the middle of the summer, you feel like your body is on fire. Someone then offers you a q… Read more