Logo design for mobile app, website, packaging.

This is what Cocoon was looking for in their logo design

**Design brief:**

The Cocoon logo should reflect the encompassing feeling of protection/comfort that the service will provide. The logo must be simple, memorable and suitable for use on square iOS/Android mobile app tiles and Facebook icons. The logo will be used within the website and packaging as an icon to represent the brand at a glance.

Focus should be on Cocoon the verb - as an enveloping layer of protection, providing comfort/security NOT a representation of a cocoon like object.

The Cocoon text logo will work alongside the logo OR the logo will be integrated as part of the text/font, it will be used on the packaging, website, mobile app tile and comms.

Colour palette will support packaging, web/app and social media brand presence. A natural colour palette that appeals to a both a male and female target market without being overtly feminine is preferred.

**Brand name: ‘Cocoon’**

‘Envelop in a protective or comforting way’… Read more