Tech Startup product logo

This is what Juvo was looking for in their logo design

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We've run into a bit of a snag. We are not allowed to use the word 'Wave' due to trademark infringements that we had previously thought did not apply. We have changed the name to 'Juvo' (meaning helpful in Latin) the thinking being our machine will help people through the difficult world of cooking.

Please design with the word Juvo and NOT wave as previously directed.

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We need a logo for a kitchen product we are designing. We are a tech startup based in London and have designed a water bath cooker which we have named 'Juvo'.

The logo needs to be simple, clean and legible, and communicate the name 'Juvo' clearly. The logo will be used as a small logo on the machine itself, on the product website, and in a phone app, therefore needs to work in small and large alike.

Ideally the logo could be directly used (or easily simplified) for use as the app icon in iOS.

The final design should communicate a sleek produc… Read more