Logo for Serious Business Game

This is what PieSim (strapline: Serious Business Games) was looking for in their logo design

We are a new startup called PieSim, a serious business game that will be offered to help people learn how to grow market share and profitability. Our simulation game is aimed at three market segments: Business students, Entrepreneurs and Corporations (e.g. for training purposes). Our games will cover different subjects, e.g. marketing (MarketPie), entrepreneurialism (StartPie), Strategic Management (ManagePie).

Our platform, in development, will be contemporary, serious but fun and engaging. It needs to be fit in, design wise, with our web platform contemporaries in other sectors, e.g. geckoboard, wealthfront, zendesk etc.

The PieSim name plays on Pie (slice of the market) and Sim is short for simulation. We see pie as being the key icon for the logo (but not necessarily) and with time as awareness builds could stand on its own.

As you can see, we have capitalised the P and the S - could have ie and im as lowercase or smaller caps - whatever you think be… Read more