CrossFit gym needs logo that will appeal to WOMEN and men.

This is what CrossFit Audacity was looking for in their logo design

I'm opening a CrossFit gym. The name is CrossFit Audacity. I need a logo design that will appeal to both men AND WOMEN. I would prefer the logo to be attractive to women especially and just not turn men off. I'll be able to attract men simply by the fact that it is a CrossFit gym but will need the extra branding help of a non-intimidating logo to attract my female clientele.

The gym will be focused on the whole person - so mind, body, spirit. I like the Reebok CrossFit logo and I've attached it here. Something similar that incorporates three pieces would be cool. Perhaps even three pieces forming the "A" in Audacity. Play around try things out.

Limit the colors to 3 total. Preferably two colors. Play around again see what looks best, always with a female target in mind but nothing glaringly female(bright pink, lurid purple, etc.)

I'd prefer a clean, simple, minimalist look. The Reebok CrossFit logo does a good job but I think the black and red skews too heav… Read more