Foliosity.com

This is what Foliosity was looking for in their logo design

Foliosity.com is a site dedicated to assisting users in minimize portfolio risk through diversification into various asset classes. folisity is a real word meaning "The ponderousness or bulk of a folio; voluminousness". So what I had in mind was a visual metaphor where each investment is a leaf and the portfolioi is a bundle of leaves. a "leaf" in a portfolio could be a stock certificate, a deed to a house, etc. So the more voluminous your portfolio, the thicker the bush of leaves grows. Ideally the bush becomes more attractive/healthy as well, not just a larger bundle of leaves. I am open to other creative ideas, this was just the idea I had in my head. Whatever the chosen logo theme will be intgrated into the overall interface for the website. Read more