Our Little - home based small cattery logo design

This is what Our Little (subline: Russian Blue Cattery) was looking for in their logo design

Logo Design Brief — Our Little

Our Little is a small, personal, home based cattery breeding Russian Blue cats. I am looking for a logo that feels modern, minimalist, refined and timeless, with a subtle touch of warmth and playfulness - simple enough to be timeless, but clever enough to have personality

The feeling

I am drawn primarily to a clean, contemporary and quietly luxurious aesthetic, but I also like the softness of round shapes and slightly cartoon-like simplicity.

The ideal balance would be:

Minimal · Elegant · Modern · Soft · Clever · Personal · Slightly playful

I particularly love one-line / single-line concepts and simple visual ideas with a clever twist.

The logo

A circular logo or emblem is especially appealing, but I am open to other ideas if the concept feels right.

I would like the Russian Blue to be referenced in a subtle and sophisticated way, rather than through an obvious cat illustra… Read more