White Rhino Logo Family Development

This is what as per description was looking for in their logo design

PROJECT BRIEF
White Rhino Logo Family Development
1. Purpose
Create a coherent, versatile, future-proof logo family for the White Rhino group of companies. The goal is to visually unify all divisions under a single parent identity while allowing enough variation for each sector to stand independently in investor-facing, government-facing and consumer-facing environments.
This brand system needs to reflect strength, stability, African heritage, modernity and technical competence. No cartoon rhinos. No corporate clip-art. Something that looks like it belongs on the side of an aircraft, a diagnostic lab report, a refinery gate and a hospitality brochure without embarrassing anyone.
2. Brand Architecture
The system follows a branded house structure:
Parent Brand:
White Rhino Concepts Limited
Represents governance, holding structure and strategic direction.
Divisions (as per approved naming concepts from the file):
• White Rhino Grow – Agricultur… Read more