Home Care Agency Logo Challenge to break the industry status quo

This is what Dharma Home Care (With the tagline: United in Compassion, Driven by Service) was looking for in their logo design

We need a logo for a Home Care agency in New Jersey called Dharma Home Care. A home care agency supports the elderly and those with disabilities to remain independent in their homes by assisting with all non-medical activities of daily living and also companion care.

The logo should reflect the essence of “Dharma,” highlighting duty, purpose, and integrity, with an aesthetic that evokes calm, trust, and timeless wisdom and leans more rustic than futuristic.

To avoid clichés in the home care industry, we request:
Avoid Healthcare and Typical Home Care Symbols: No traditional medical imagery like red crosses or stethoscopes, nor overused symbols like hands, hearts, wings, angels, or houses.

Inspiration from Dharma: Focus on subtle, abstract representations of balance, purpose, and interconnectedness, such as a circular or mandala-like motif, which hints at continuity and harmony without being overly literal.

Visual Aesthetic:
Minimalist Desi… Read more