Modern watersports rental business need for logo to make a splash in the industry

This is what "Ride & Glide" larger, with "Rentals" as a subtle note was looking for in their logo design

Design Brief for Ride and Glide Rentals Logo
Project Overview:
Ride and Glide Rentals is a pioneering watersport rental business specializing in electric foil surfboards (e-foils). If you are not familiar with the concept of e-foils, please do a quick google search for e-foils, Flite Boards or Lift Boards. E-Foils are a motorized surf board that has a foil attachment to the bottom with a propeller to allow you to lift the board out of the water and only be riding on the foil system and propelled by the electric motor. It gives the sensation of flying over the water and becomes effortless and smooth as you ride.

As one of the first in our market to offer e-foil rentals, we seek a logo that conveys adventure, fun, and a modern, cutting-edge feel. The design should be bold yet clean and simple.

**Design Objectives:**
- Reflect adventure, fun, excitement, and badassery.
- Convey a modern and cutting-edge approach.
- Make a bold statement, potentiall… Read more