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Running and Fitness Brand Logo
Quotient needed a logo design and received 99 Personable, Conservative logo designs from 53 designers
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This is what Quotient was looking for in their logo design
Brief:
Quotient is a predominantly running brand in the fitness space. The brand caters to individuals who are dedicated to improving themselves and committed to achieving their goals. We want to inspire people to dream big, commit to the process, and shatter tough goals, even when they think they can’t.
Desired:
Icon logo with text logo
Main products:
running water bottles, hats, and general running/fitness gear
3 words to describe brand values:
Commitment to goals
Discipline
Pursuit of excellence
Icon logo combinations or possibilities :
letter q, mountain, trail, movement
Main audience:
18-35 year olds who are into long distance running/fitness/bettering their self through tough pursuits
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