Event ticketing logo update

This is what Apsession was looking for in their logo design

I have an existing logo for my event ticketing business that I would like to update. I want to keep the ICON portion of the existing logo or it can be slightly updated so it still feels familiar. The color profile of the logo will stay the same.

However, the main WORD portion of the logo needs the biggest refresh so there is a better balance between the icon and text of the logo. If there are any ways/ cues that can be added to make the logo communicate the message of ticketing better that would be great.

Apsession's tagline is - Your Ticket to Entertainment.

Currently, my biggest dissatisfaction with the logo is the imbalance of the icon and logo text. Free range of fonts for the text and placement/integration of the existing icon.

More information on apsession can be found on IG @ apsession or www.apsession.com

I've also added a .ai file of another apsession logo design which our current logo was designed. The reason this logo was not… Read more