Training programme logo design

This is what EI minds was looking for in their logo design

It's a sub brand, for emotional intelligence training (e-learning, workshops and coaching). Emotional Intelligence (or EI) is the concept of being aware of, and using ones emotions as a useful source of information to achieve better personal performance as well as enabling better relationships with others. The logo, will need to appeal to both men and women, as well as corporate and more individual people. Potentially expanding to parents too in the future. I have played around with designs that have people, hearts and minds/brains. I think the logo that I've attached is a good starting point as the heart is subtle (which it needs to be), and the collective people look as they they are in a cooperation. I have the web address www.eiminds.com, as well as instagram and tiktok handles of ei.minds so the text needs to include those words. I think I also prefer the m in minds to be lower case, where as the E and the I look best as capitals, although I could be surprised... I've selected co… Read more