Mornington Wool Shop

This is what "Mornington Wool Shop" as the main name with the by line as "feel the difference". was looking for in their logo design

To design a horizontal logo for a new e-commerce website for a business called Mornington Wool Shop. This has been a bricks and mortar store for 30years and is now going online only.
We are based in Mornington in country Australia.
Most of the products are made in Australia and very natural.
We sell specialist wool for knitting.
We are a business to consumer business.
Our customers are nearly all women, mostly 45 years and older although we want to attract younger women as well.
We are a craft shop.
Colors can be found here. https://coolors.co/854775-b0aba9-f7f4f3-1e2c33-3d7068
Although the green is not used much at all.
Wool is a very natural product that has a beautiful feel to it. I would like a very natural soft feel to the logo. Not at all corporate, please.
We are toward the top end of pricing because many of our products will be exclusive to us.

Keywords that we have put together o sum up the business:
\Natural
WarmRead more