Logo Design Project

This is what Premier Chefs Australia was looking for in their logo design

A logo is needed for a start up company. We provide chef contract services to restaurants, catering companies, retirement villages, golf clubs...pretty much anyone with a kitchen who needs chef services.

We are the agency acting as the middle man for our client (eg, the restaurant) and our chef contractors...we put the two together.

We are looking for a logo that comes across as being professional and a little elite (hence the name "Premier Chefs") and quite fresh - clean, simple lines. We want something modern, not old school chef. We wouldn't mind playing on the Australia aspect either (to a lesser degree)...not sure how that can be achieved, so we'll leave it up to you. It's a service industry, so we want to ensure our logo portrays professional service.

Insofar as a colour scheme goes, we are open to suggestions.

The one thing we do not want, under any circumstances, is the "running chef"...it's been done to death.

We've ticked both… Read more