youAPPi - Logo Design Project

This is what except of the name (youAPPi), two variants: "connecting people with apps" /"enriching mobile content was looking for in their logo design

We want to run a refresh on our logo design.
There are two versions of our logo today:
version 1 - http://bit.ly/youappi-logo-1-ppl
version 2 - http://bit.ly/youappi-logo-2-clean

Objectives:
- We are looking for a more dynamic and modern look of it

Preferences:
- We like simple logos but also intelligent ones

Background:
youAPPi is changing the way people consume and discover mobile applications. We connect mobile users to the most interesting and relevant mobile apps by dynamically introducing related apps into mobile content.
So for example, when you read an article on your smartphone on CNN.com at the bottom of it you'll see "Related apps" and a list of apps which are related to the article and personalized for you. Another person reading the same article will see a different set of apps.

Some relevant visuals and keywords of our core values and advantages:
- Personalization : we have a unique technology to persona… Read more