• US$200

• 47 designs

• 21 designers

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Logo Design Brief

I need a design for a new fitness studio that will be having different types of tough (but still appropriate for all levels, thanks to modifications) adult workout classes, including realryder bikes. I will also be offering some programs for kids and teens.

I want something cool for the teens and also something that looks a bit tough, without scaring off the female population-my overall market is young/middle age families-non age, non gender specific.

The Business name is BEYOND Fitness For Families-so basically it's called Beyond and fitness for families is a description within the title.

I generally lean towards the green/blue color line. I'd like something simple and abstract (not a picture of a family lifting weights together or bike riding, for example).
A couple of ideas I had were taking the work BEYOND and making the font narrow in the middle-like a narrowing waist line. I also kind of like the idea of a large backwards B and a large forward facing F as the logo and with the business name somewhere.

Good luck and thank you!!!

Target Market(s)

People of all ages and fitness levels wanting to get fit and live a healthier life. Classes will challenge ALL fitness levels and be fun, energetic, and upbeat.
Overall target market is families.

Industry/Entity Type

Fitness

Logo Text

BEYOND Fitness For Families

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Legible Business name
  Something 'cool' and fun.

Nice to have

• Abstract design logo
  Go BEYOND and be FIT (This is the catch phrase)

Should not have

• Generic fitness and/or family images