Postcard Design

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This customer received 25 postcard designs from 7 designers. They chose this postcard design from creationz2011 as the winning design.

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Postcard Design Brief

FranksGear connects Golf Pro Shops to consumers and in doing so drives new business to the Golf Course through online sales of Pro Shop Merchandise.

Currently, most Golf Pro Shops don't have an online presence for their retail merchandise (golf balls, shirts, clubs, shoes, etc.). Typically a significant amount of their merchandise is sold at a discounted rate after sitting on the racks for a period of time. We will work with pro-shops to get their surplus merchandise online and sold to local golfers...our catch however is that the course does not ship the merchandise, but rather the purchase goes to the course to pick it up and hopefully book a time to play. We like to market three simple steps: 1)Buy your Gear, 2)Pick up your Gear, 3)Play golf

This postcard is one we want to send to the golf pro-shops to encourage them to sign up for our service. This is what we tell the pro-shop managers:

First – you decide what you want to put online
Second – upload merchandise details to your online store at FranksGear.com
Third – Get paid (automatically) and fill tee times
Obviously it’s a bit more involved than that, but not much. FranksGear has brought the local pro-shop to the online consumer. And with no shipping, the only thing you and your staff will need to do is put aside the sold merchandise until the customer comes to pick it up…and hopefully by now they have also booked a round of golf to play while there. This is an opportunity to not only move the merchandise on your shelves; it’s an opportunity to introduce new golfers to your course…golfers who will return time and again, hopefully with three (or more) of their buddies. FranksGear – Shop Where You Play


Also, there is no cost to the pro-shop unless something is sold, then at time of payment thru PayPal, the transaction is split with x% going to the pro-shop and x% going to FranksGear.

Contact info to include on card:
Instead of "Contact Info" though, maybe something like "Talk to Frank", followed by the info...again, this should feel somewhat casual and personal.

www.franksgear.com
844-FRANKSGEAR (844-372-6574)
info@franksgear.com

Info Icon
Updates

I've uploaded our logo files...sorry, thought I had done that in the original submission. FYI - I want something simple...just something to get the Pro-shop Manager to look at the card and take action/go to our website or send an email.
Added Wednesday, January 28, 2015

Project Deadline Extended
Reason: Only 19 responses, so would like some additional ideas.
Added Thursday, February 05, 2015

Target Market(s)

This is meant to go to Golf Pro-Shop merchandising managers

Industry/Entity Type

Business


Font styles to use
Other font styles liked:
  • Insignia

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Simple
    This should feel like it's coming from Frank himself...more of a personal card.
Should not have
  • Not too much emphasis on "golf"...they work at golf-shops, they know what a course looks like! :)

Files
Download all files - 1.7 MB
JPG
Payments
1st place
US$150
Total
US$150

Project Deadline
06 Feb 2015 00:27:46 UTC
Language

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