Film, Media, and Music Conference
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This customer received 34 postcard designs from 9 designers. They chose this postcard design from The Freelance Designer as the winning design.
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Postcard Design Brief
I need a 6 x 11 postcard created that adheres to the design templates of the US postal service. It will be mailed to scholars to encourage them to attend and present papers at the Long Beach Indie International Film Festival's "Film, Media, and Music Conference." It must be provocative and engaging like a film festival poster. One option would be to high light the glitz of Hollywood and the appeal of the beach/shoreline in Long Beach but that's just one idea and I would love for the designer to just come with something original. It should be artistically compelling in that it would cause someone to keep the postcard even if they didn't care about the event. It must stand out in the mail and on a bulletin board.
You DO NOT have to use logo that I included and you do not have to stick with color schemes that are on logo.
My notes are in red on the document that includes the text.
Updates
the front can be portrait or landscape but back must be landscape. Also, designs submitted should include front and back.
Added Friday, January 16, 2015
You do not have to use the logo I included. If you do use the logo you can change the colors to fit your design Ideas.
Added Friday, January 16, 2015
Target Market(s)
The postcard will be sent to scholars who study and write about film, television, music, and digital media. We are inviting them to participate in a conference by selling them hollywood and the beaches of southern california.
Industry/Entity Type
Festival
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The design must be bold and inventive. Either ultramodern or just artistically appealing. The words 'Film, Media, and Music Conference" and "Call for Papers, Films, and Exhibitors Now Open!" must be clear on the front. It should be bright and inviting or classically beautiful (e.g. black and white).
It must match the US Postal Service design requirements for 6 x 11 postcards
Should not have
- This has got to be taken seriously by some very creative and intelligent people who love art, film, etc.