Design a logo for a new digital agency

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This customer received 92 logo designs from 50 designers. They chose this logo design from carlomagno as the winning design.
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Logo Design Brief
I need your help designing a logo for a digital agency that helps business owners get a higher return on investment from their marketing spend.
We mostly work with businesses that spend a lot of money on Google Adwords driving traffic to their websites.
We audit their adwords accounts, survey their customers and then use our know-how and experience to create ads and landing pages that results in their phone / cash register ringing more often.
Typically our customers are highly web savvy and data driven. They're tired of false promises, hype and marketing BS.
We are different.
We scientifically measure the effects of our recommendations (by split testing) and live or die by the results we deliver.
Similar businesses are: Conversion-rate-experts.com, Conversionxl.com, Mindberry.com, Optimizely.com
Updates
Hey folks,
Thanks for all the designs so far, lots of great stuff! Here are a few of my thoughts to help guide things along:
https://www.dropbox.com/s/5p72frrtoe8xouf/Logo%20Feedback.pptx?dl=0
Best,
David.
Added Thursday, December 18, 2014
Industry/Entity Type
Investment
Logo Text
NUHI Digital Optimization - Higher return on adspend for PPC driven businesses
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Clean, original and definitely not cliche.