• A$320

• 71 designs

• 19 designers

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Logo Design Brief

My background is 25 years in financial markets, specialising in corporate financial solutions, based almost everywhere except my home, Sydney Australia. Here is my LinkedIn https://www.linkedin.com/pub/chris-collings/14/519/100

The name "Meridian 151" is designed to be part of my elevator pitch... There are 151 longditude meridians between London and Sydney, and these span the area of the world I have expertise in. In particular, Asia is central to Australia's future, and I know how this region works, having run a regional team, so it is important that I "sell" this idea better

I still want to give off a "conservative" tone - think JP Morgan / Credit Suisse in look... But my target market is going to be the "mid cap" and start-up sector. In essence I am offering "Top100" level advice to much smaller companies... So I need to look "impressive" but "accessible"

The types of work I can do for people are ;

- Advising boards on capital and business strategy for start-ups
- Transformational work for struggling companies
- Special Projects ("Black Ops"), for companies who need a specific thing "fixed"
- Risk management
- Overseas expansion
- Capital management

So I need a logo that incorporates some of these key ideas

After the logo is resolved, I plan to tender for business card, letterhead and webpage work.....

We also require a Web Design. Please submit your ideas for that project here: Web Design needed for logo design project.


We also require a Business Card Design. Please submit your ideas for that project here: Business Card Design needed for logo design project.

Target Market(s)

CEOs and Business Owners

Industry/Entity Type

Financial

Logo Text

Meridian 151

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Emphasise the global nature of my experience… dovetails with the name "Meridian 151"