Membership Flyer Design Project

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Contest winning design

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This customer received 77 flyer designs from 22 designers. They chose this flyer design from QadirKhan as the winning design.

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Flyer Design Brief

We need a one page double sided 8.5x11 inch flyer to promote membership in our professional association serving human resource professionals in Southern California. the association is dedicated to the continuous enhancement of human resources through networking, learning, and advocacy.

PRIMARY COLORS

NAVY
PANTONE® 282 C
RGB: 00, 33, 71 / HTML: 002147
CMYK: 100, 68, 00, 54

OPAQUE WHITE
RGB: 255, 255, 255 / HTML: FFFFFF
CMYK: 00, 00, 00, 00

GOLD
PANTONE® 1235 C
RGB: 255, 182, 18 / HTML: FFB612
CMYK: 00, 29, 91, 00

SECONDARY COLORS

RED
PANTONE® 186 C
RGB: 198, 12, 48 / HTML: C60C30
CMYK: 00, 100, 81, 04

LIGHT BLUE
PANTONE® 279 C
RGB: 75, 146, 219 / HTML: 4B92DB
CMYK: 68, 34, 00, 00

GREY
PANTONE® 429 C
RGB: 165, 172, 175 / HTML A5ACAF
CMYK: 03, 00, 00, 32

Info Icon
Updates

Project Deadline Extended
Reason: We are extending the deadline to allow stakeholders to meet in person on Tuesday morning PT to review. I will follow up with the four designs we like best as of today.
Added Saturday, January 19, 2013

We selected one design from QadirKhan, Phobos and smart. I will begin to eliminate designs.
Added Thursday, January 24, 2013

Target Market(s)

The demographics of our prospect audience is 65+% female, 60% 30-50 years old, and 90% from Southern California.

Industry/Entity Type

Learning


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • #1 PIHRA logo (attached)
    #2 Affiliate of SHRM logo (attached)
    #3 contact information

    Professionals In Human Resources Association (PIHRA)
    360 N Sepulveda Blvd, Ste 2020
    El Segundo, CA 90245
    +1 (310) 416-1210
    Fax +1 (310) 416-9055
    www.pihra.org

    #4 About PIHRA
    The Professionals In Human Resources Association (PIHRA) is the largest affiliate chapter of the Society for Human Resource Management (SHRM). Representing more than 3,500 individual members from over 2,500 companies, PIHRA is organized into 16 locations, serving communities in Los Angeles, Orange, Riverside, San Bernardino and Ventura counties. Founded in 1944, PIHRA is dedicated to the continuous enhancement of human resources through networking learning and advocacy.

    #5 call to action ribbon/banner
    Not A Member Yet? Sign Up Now! pihra.org/join


    #Exclusive Member Benefits
    Special rates to local, regional, and state programs ($615 value)
    Complementary monthly webinars ($588 value)
    LawRoom weekly briefing, forms, policies, and checklists ($195 value)
    Employment Law Helpline ($399 value)
    PIHRAeScope newsletter ($35 value)
    Access to LinkedIn and listserv groups
    Special discounts from 5% to 15% of affinity partners' products and services

    #6 Annual Member Dues
    $150 to join
    $125 to renew

    #7 insert three images
    diverse group of business people attending a seminar/conference
    diverse group of people networking in a non-business setting
    California state capital building

    #8 Locations:
    pihra.org/locations

    Anaheim
    Burbank
    Camarillo
    Irvine
    Los Angeles (downtown)
    Long Beach
    Manhattan Beach
    Palmdale
    Palm Desert
    Pasadena
    Pomona
    Riverside
    Santa Clarita
    Santa Monica
    Temecula
    Woodland Hills

    #Social Media icons:
    Facebook
    LinkedIn
    Twitter
    YouTube
    Pinterest

Files
Download all files - 4.0 MB
EPS
Payments
1st place
US$270
Participation payments x 4
US$20
Total
US$350

Project Deadline
21 Jan 2013 20:08:59 UTC
Language