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"Lusta Creations" Logo Creation
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This customer received 67 logo designs from 15 designers. They chose this logo design from eone as the winning design.
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US$200
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67 designs
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15 designers
Logo Design Brief
The Company Name is "Lusta Creations", the logo can focus on the word "Lusta" or "Lusta Creations".
Product category: The company currently sells Jewellery made from freshwater pearls and sterling silver. The products are of multiple colors. The product range may grow to support other non pearl based accessories.
Desire for the logo:
Appropriate for the target grop in terms of color, iconography and font. There must be immediate The emotive feeling that is stirred in the customer on viewing the logo. They must feel the Lust for Jewellery.
The Logo must be elegant, simple, unique, and can work on small and monochrome mediums including but not limited to the internet / letterhead / business cards. Color scheme must be expandable for use on a website.
It is likely a portion of the logo will be used for laser etch directly into the jewellery peices, so a lettermark or symbol must be transferrable in this nature.
I have attached logo styles that are of a nature similar to what I am looking for.
Updates
Dear Designers
Thank you all for all of your time and effort in submitting your designs
Over the past week I have spent significant time with target customers reviewing the various logo submissions that have come in.
Whilst the designs I have received form the different designers are unique and differentiated, there are some trends that are impacting all submissions that need to be addressed.
1. None of the logos communicate to the customer what the company does. All the example logos in the brief were immediately understood.
2. None of the target customers were attracted to the existing color schemes. Often these were called out as cold or unfeminine
3. None of them were understood what the icons/watermarks are. These have been called out as anything form country flags to marbles
4. It is key for Icons and text to work together, not be viewed as 2 stand alone items.
Please do consider this feedback in your future submissions. On seeing the logo the target customer must immediately be attracted to the company and understand what the company is. This is a major pillar for the company to be successful.
Thank you
Marzban
Added Sunday, January 27, 2013
Project Deadline Extended
Reason: The Design is not locked yet
Added Saturday, February 02, 2013
Project Deadline Extended
Reason: Dear designers,
Payment has been guaranteed.
Deadline us extending to ensure designs are fully tweaked.
Thank you
Marz
Added Tuesday, February 05, 2013
Target Market(s)
My target customer US/UK based, female, 20 - 30 years old. They are independent with their finance and spend on themselves to look good
Industry/Entity Type
Internet
Logo Text
"Lusta" or "Lusta Creations"
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.