Minimalistic Tradeshow Booth for B2B

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This customer received 16 trade show booth designs from 4 designers. They chose this trade show booth design from Lorelli Joglekar as the winning design.

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Trade Show Booth Design Brief

We have purchased a new tradeshow booth and I'm lacking a great graphic designer to make artwork for it. I do have ideas to start with and will purchase and supply stock art if necessary.

We are a B2B company that sells to a variety of industries, customer types (blue-collar vs. white collar) so we have to be professional but not snub the ground level guys.

122" wide, 89" tall, minimum 120 dpi, +1" bleed. I have an EPS template to start with that has the dimensions all set.

Our verbage will be something like
Benefits statement: "ACHIEVING ELECTRICAL RELIABILITY, SAFETY & COMPLIANCE CAN BE EASIER."
Who we are: "AVO"
What we do: "Electrical safety & maintenance training" "Arc Flash Engineering Studies" "Electrical safety consulting"

No words below the 4' mark - we have tables in our booth. We use calibri font for the most part.

I want an attention grabbing image of a middle aged male doing something: juggling, balancing, looking stressed out. We use alot of white space in our other marketing materials so we have to be careful with background. I also want to somehow integrate pictures of some of the different kinds of electrical installations we work with. I could accomplish that with 5 images - these would be supplied. I can't upload all pictures below... and I know they probably aren't good enough resolution for this. I will upload better res as soon as I can.

ALL OF THE CONTENT IDEAS ABOVE ARE FLEXIBLE...I'm not a graphic designer but I have to play at it with everything else. IF you have a better idea, let me know. BUT this is part of the reason for the budget decision. I am giving the foundation for the idea - I just need someone to translate it into beautiful graphics for me.

We use a certain color blue - I will give color asap, lots of white space, minimalistic style, and red is our logo color so I always try to make red pop if we have it in any of the images we use.

UPDATE 2/25/11 Try using this image as our guy http://www.istockphoto.com/stock-photo-9205398-man-juggling-apples.php

!!!!!!! SEE COMMENTS AS I ANSWER QUESTIONS !!!!!!!!!!THANKS

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Updates

Try using http://www.istockphoto.com/stock-photo-9205398-man-juggling-apples.php  as our guy.  Thanks!


Added Friday, February 25, 2011

Project Deadline Extended
Reason: So I have all day Monday to make a final decision.  Thanks!
Added Friday, February 25, 2011

Industry/Entity Type

Graphic Designer


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Files
Download all files - 6.2 MB
PNG
AVO Red Friday, 18 February 2011 17:51:11
Friday, February 18, 2011
PNG
PDF
2 Monday, 28 February 2011 22:43:23
Monday, February 28, 2011
PNG
AVO Red Monday, 28 February 2011 22:43:23
Monday, February 28, 2011
Payments
1st place
US$170
Participation payments x 2
US$20
Total
US$210

Project Deadline
28 Feb 2011 14:00:00 UTC
Language

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