• US$130

• 41 designs

• 13 designers

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Illustration Design Brief

We require an illustration design for the packaging of a new pet accessories brand.

The illustration is that of an empty pet bowl seen from the perspective of the dog/cat when they are approaching it to eat. The angle can be completely straight or just bit slanted, depending on how you see the design would work best, but any person who sees it should be able to tell that it's a pet bowl.

The illustration should be white lines and coloured-in with light grey. It should have shadows/highlights if applicable, and the bowl should be over white background, designed in an Adobe Illustrator or Adobe Photoshop editable file. The design has to be modern, fresh and have clean lines. We are not looking for hand-drawn styles.

The pictures included in this project are guides to what it is expected in terms of the angle from which the bowl is seen.

UPDATE:
We think that the initial brief could've confused the designers in regards to the look/feel of the illustration. Please note we added a couple more pictures that show two different illustration styles, both of which would go perfectly with the personality of our brand.

When we mentioned we needed a vector-type, it referred specifically to the file being editable in Adobe.

Additionally, the angles have to be a lot straighter. To be more specific, the illustration will be used as follows: the package is a box that has a round window to see the product when you pick it up from the shelf. This window will be in the middle of the bowl so that it looks like whatever is inside the box, is actually inside a pet bowl.

Thank you!!

UPDATE 2:
Hello Designers!

Thank you for your submissions, we're very appreciative of your work and think you're all very talented!

However, we don't seem to find what we're looking for :( To give you more hints, please see the fwg two new uploaded files in the brief:

CUPS.png
Color Palette.png

The CUPS is a picture of a style that goes well with our brand. It's not too realistic, it's a bit cartoony but it's trendy and has design written all over it.
The Color Palette is the complementary palette of our brand.

We think that drawing a dog bowl from the top is a challenging task (at least to make it like we imagine it!), so we would like to see designs of dog bowls seen from the side, with a white bone sticking out.

Looking forward to seeing your designs!!

Target Market(s)

25 - 40 years old, financially independent, appreciative of good design, dog owners and childless

Industry/Entity Type

Pet

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• White Lines
  Light Grey Coloring
  Shadows/HIghlights
  White Background
  Editable file in Adobe Illustrator or Photoshop

Should not have

• Any other color other than white or grey
  A hand-drawn look/feel

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Files

Download all files - 0.3 MB