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This customer received 370 logo designs from 108 designers. They chose this logo design from Dylan Pullis as the winning design.

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Logo Design Brief

We need a logo designed for our new brewery located in Pittsburgh. This company is in the early stages of development, and branding is key to success in this industry. Our company is named "Links Brewing Company". We want to target our beer toward the golfing community, hence the name Links. We have 2 directions in consideration for our branding concept: First...the grumpy, frustrated Scottish golfer that can't seem to hit the ball straight. Imagine a little guy with a white beard wearing knickers hacking away at a ball in the grass. Second...a more relaxed, laid back concept. Think Vineyard Vines meets the golfing world. The sun starting to set over the 18th hole as you are finishing up a long round of golf. A Links style golf course is a very specific type of course. Not many trees and typically near the water. Please refer to the attached photos of Links style courses.

All of the designs have been great. We want to give one last thought to everyone. There are iconic logos associated with the largest craft breweries. Dogfish Head (wwww.dogfish.com), Samuel Adams (www.samueladams.com), Founders (www.foundersbrewing.com), Victory (www.victorybeer.com), and Stone (www.stonebrewing.com) to name just a few. These logos are so unique. They represent the brand.

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Updates

There have been many great designs. Our team will be reviewing all the submissions tomorrow. We are really excited about many of these designs.
Added Saturday, October 18, 2014

All of the designs have been great. We want to give one last thought to everyone. There are iconic logos associated with the largest craft breweries. Dogfish Head (wwww.dogfish.com), Samuel Adams (www.samueladams.com), Founders (www.foundersbrewing.com), Victory (www.victorybeer.com), and Stone (www.stonebrewing.com) to name just a few. These logos are so unique. They represent the brand.
Added Saturday, October 18, 2014

Project Deadline Extended
Reason: I am extending the deadline to give some designers time to respond to my feedback. Designers have to imagine this logo on a beer bottle. It will not be the main label on the bottle. It will be the label wrapped around the neck of the bottle. It needs to be creative, but simple.
Added Saturday, October 18, 2014

I have uploaded 4 very popular brewing companies beer bottles. Imagine the logo you are designing will be on the neck of the beer bottle.
Added Saturday, October 18, 2014

We will be making a decision on the design choice tomorrow.
Added Tuesday, October 21, 2014

We would like to thank all the designers that submitted logo ideas. We have many options to consider. We are working hard to evaluate each logo. At this time, we are not accepting any new submissions.
Added Friday, October 24, 2014

We have chosen the 1st and 3rd design winners. We are still deciding on the 2nd winner.
Added Sunday, October 26, 2014

Industry/Entity Type

Golf Course

Logo Text

Links Brewing Company


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Files
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download Saturday, 18 October 2014 19:51:20
Saturday, October 18, 2014
Payments
1st place
US$865
2nd place
US$275
3rd place
US$175
Participation payments x 4
US$20
Total
US$1395

Project Deadline
23 Oct 2014 00:17:43 UTC
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