Logo - questionStar
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This customer received 317 logo designs from 106 designers. They chose this logo design from BonyNem as the winning design.
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Logo Design Brief
"questionStar" is an innovative online tool for creating of online questionnaires and conducting online surveys. It is a web based software - Software As A Service.
We look for a Logo that symbolizes powerful and credible marketing research (esp. online surveys) at the leading edge, a company that provides reliable and competent information in a simple and understandable way.
The logo will appear primarily on the website of the product. Additionally the logo (or its recognizable part or variation) will be used in the product itself: On the application bullet (like that in the top left corner of MS Office 2010), Favicon.ico (of the product's website), Splash screen (which will be shown when the Silverlight application loads).
The logo should have the name of the product ("questionStar"). This is not case sensitive and can also be written as two words.
UPDATE:
We aim to have a web2.0-professional-business logo.
Please try to reflect our business - online surveys in it.
Updates
Added Monday, February 14, 2011
just in order to stimulate your work and give you some fresh ideas:
Added Tuesday, February 15, 2011
hello everybody!
Added Wednesday, February 16, 2011
Project Deadline Extended
Reason: there are some variants that need to be tweaked a little
Added Wednesday, February 23, 2011
Project Deadline Extended
Added Thursday, March 03, 2011
Project Deadline Extended
Added Thursday, March 03, 2011
Project Deadline Extended
Added Thursday, March 17, 2011
Project Deadline Extended
Added Monday, April 18, 2011
Project Deadline Extended
Added Monday, April 25, 2011
Target Market(s)
1. Marketing research professionals, 27 to 39 years old
2. Graduate students and PhD students in the age of 21 to 27 yrs.
Industry/Entity Type
Marketing
Logo Text
questionStar (this is not case sensible and can be written as two words)
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The symbol and text must be able to stand alone from one another or be suitable for placement in the favicon.ico, Application-Icon or the Application-bullet.
Nice to have
- The logo should represent power, innovation, competence, credibility, reliability, leadership, success, praxis oriented marketing science, simplicity and fun.
a web2.0-professional-business logo.
you could integrate a slogan into the design, e.g. "conducting online surveys" or "your tool for online questionnaires"
Should not have
- Please keep in mind that among the mentioned qualities we want to communicate innovativeness of our product. Thus, a simple combination of a question mark and a star is too obvios and therefore conflicts this aim. So if you try to combine the both symbols, please do in an a creative and innovative way! Thank you in advance!