Web Design Project for new Anaesthetic Pracitice

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Web Design Brief

We have recently obtained our brand new logo from DesignCrowd and now it's time to move on to our website. We are a new anaesthetic practice that offers state of the art anaesthesia care.

We are after a design that communicates professionalism, along with a modern, forward thinking attitude.

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Updates

Project Deadline Extended
Reason: I would like the chance to see more designs. I have also increased the budget and will be providing a little more guidance on required elements.
Added Saturday, January 12, 2013

I have just increased the budget on this project.  $400 for first place, $100 for second.

Also view the brief for some further guidance to help refine designs
Added Sunday, January 13, 2013

Project Deadline Extended
Reason: As our deadline is now almost upon us and we have only just sorted out the issues with our increased budget I thought it only fair to give other designers a chance to see if they wish to participate. As a consolation to you all the project is now guaranteed.
Added Wednesday, January 16, 2013

Target Market(s)

Our patients and to a lesser extent the surgeons we work with


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • The same clean, sleek modern look that we have in our logo. The logo should feature prominently (examples are uploaded)

    Menu system, either vertical or horizontal.
    The menu system will include the following:
    • Home
    • Our People
    • Our Hospitals
    • Our Charges
    • Booking Form
    • Patient Information
    • Contact Information

    If designers think they can find more succinct wording for these categories they are free to try.

    Some of these menu entries will in all probability lead to a drop down menu (Or People, Our Hospitals and Patient Information in particular). Consideration to how these menus will look and what they are likely to cover is a must.

    If your design is selected you will be asked to produce a PSD for both the main page and for any secondary pages (which will be a development of the main page, with the same basic layout, just with a single lot of content) unless your design is one where all pages on the site look the same (i.e. the main page does not have portions of the other pages or leaders on it)

    Design delivered as a layered PSD file so we can have our coders chop and slice it into a CSS website.

    Use of the logo as uploaded below

    A space reserved for breadcrumbs.

    Use of the SiteLock logo, preferably in the footer, but we will accept it at the bottom of a side bar. Examples are included below.

    The font in the logo is Sommet. We have the ability to install this as a webfont, feel free to utilise it in the site if you so wish.

    Contact information can be either a menu option or in the footer.

Nice to have
  • Rotating images (either provide us with dummies or just blank placeholder spaces, we have an in-house professional photographer who will be able to populate any such area)

    Either a design with all pages on the site looking the same or with a main home page and a separate, related design for other pages (the full site will have about 30 pages, covering how to get to the office, how to get to the hospitals we work at (with google maps), the doctors working for us, our office staff, some information on why we charge what we do, and a range of patient information pages)

    Icons for Facebook and Twitter. We have no need for You Tube, Digg, Flickr or Reddit right now, but if you want to include icons for these, feel free, we can always use them later.

    These sort of icons can be placed anywhere but personally I like them in the footer.

    A footer menu is not mandatory but if it works better with your design feel free to do so.
Should not have
  • Pictures of young doctors in white coats, stethoscopes, cadeucus (staff and serpent), all are clichéd and worn out.

Files
Download all files - 0.1 MB
PNG
BGAS Wednesday, 02 January 2013 05:17:51
Wednesday, January 2, 2013
Payments
1st place
A$400
2nd place
A$100
Participation payments x 3
A$50
Participation payments x 2
A$20
Total
A$690

Project Deadline
20 Jan 2013 05:14:33 UTC
Language