Tropical (feel) illustration for juice trailer.

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This customer received 21 sticker designs from 6 designers. They chose this sticker design from Hartawan® as the winning design.
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We are looking for a vibrant and bold tropical-feel mural for our juice trailer. We are specifically a sugarcane juice trailer. Sugarcane must be the focus in the design. We also use lime, bananas, mango (to name a few) and ice. Please include foliage and some form of a splash to portray fresh beverage from a distance.
A little bit about our product
We cut fresh sugarcane stalks by hand from the farm, take it home a clean it by hand then chill it. We then take it market the next day, use a cold press juicer to extract the fresh green juice and blend it with ice and various fruits to make an absolutely healthy and delicious summer drink. It taste light, refreshing and very tasty. Our operation is spotless. Everything is kept chilled and made fresh to order. We use no preservatives or additives. Just fresh fruit, ice and sugarcane. We want our design to reflect all of this.
Information to be included in design: Cane juices and smoothies. Raw, Cold pressed, Fresh from the farm.
Slogan: Taste the Sunshine
Specifics: Front of juice trailer
Sugarcane sticks (full and luscious) to be placed bottom left hand corner, extending to top of design.
Splash begins at the bottom of the sugarcane sticks and extends across the bottom finishing in right hand bottom corner
Fruits and mint leaves to be placed along the splash, mixing in and out of it
Add a few hibiscus flowers
Background fill to be a design of vibrant colours to give it a tropical feel
Information to be placed creatively within the piece.
Slogan. To be placed above the window.
Back end of trailer
Please use your creativity and the guidelines for the front of juice trailer to continue design to this section.
Leave room for logo on centre of window opening and bottom centre of back end.
Design will need to blend into the white roof. Use lots of colour at the bottom of design.
Mural dimensions approx: 3meters wide x 2 meters high. When printed, the design will be applied to just above the window where the wall begins to curve into the roof. It will not cover the roof, the roof will remain white. For this reason the design needs to blend into the white edge.
Leave room in centre of opening window and bottom half of back end for logo.
Logo will not be uploaded at this stage, to prevent limiting creativity.
Please see attached examples to get an idea of the feel that we are going for. These are for inspiration only. Please do not copy designs. Use them to inspire your own unique design.
Thank you.
Updates
Project Deadline Extended Reason: Brief has been updated and is now very specific. In response to a request from one of the designers We are now extending to allow designers to adjust to the new requirements and to give them more time to create some great designs. Looking forward to viewing your submissions. Added Wednesday, September 10, 2014
Target Market(s)
Thirsty festival goers. 18-35
Industry/Entity Type
Farm
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Colour, sugarcane, tropical feel.
Nice to have
- Colourful background. Thick pieces of cane with luscious leaves.
Should not have
- Photos of sugarcane. Palm trees or bamboo used to substitute sugarcane.
Orange used as a main colour. Oranges used in design as we do not use them in our product.