• US$150

• 3 designs

• 2 designers

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Banner Ad Design Brief

Nationwide DNA testing services company needs a set of banner ads that I can use in Google Adwords display ads. We also want to be able to use one of them on our website. Therefore, we need all of the sizes Adwords uses (Vertical rectangle: 240 x 400, Mobile leaderboard: 320 x 50, Banner: 468 x 60, Leaderboard: 728 x 90, Square: 250 x 250, Small square: 200 x 200, Large rectangle: 336 x 280, Inline rectangle: 300 x 250, Skyscraper: 120 x 600). Please keep our website colors and look and feel in mind. My website is dnasoa.com. Although some will be driving visitors to our home page our goal is to drive them to use our "Paternity Picker", which is a new element designed to drive visitors to (in just 3 simple steps) pick the right DNA paternity test for their specific situation. Caucasian men, 20-29 are our target market, but often times female's do all the research and share info with men. The steps involved in the Paternity Picker are as follows: Step 1- Select the relationship that best describes them, e.g. Alleged Father, Mother, Child. Step 2- Why do you need the test, e.g. Child Support, Child Custody, etc. Step 3- What city do you live in? The element then returns a page with the recommended test, the correct number to call and with language directed to the visitor's relationship status, e.g. Alleged Father, Mother, child. The element has been created to drive calls in our call center. We serve private individuals throughout the US. I have attached an ai version of our logo, but will be happy to upload other images from our site, if you need them. Last thing, please use some type of motion with these ads. Thanks!

Industry/Entity Type

It Company

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Files

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