• A$400

• 45 designs

• 16 designers

---

Logo Design Brief

We need a logo for a new private canned fruit label called "Food Factory Sales". It will be available in Shepparton Australia.

Food Factory Sales will be on the can of potentially all types of canned fruit such as canned tomatoes, peaches, pears and pineapple. It may also be used on other food products such as honey, jams and drinks.

It is NOT a budget label, it needs to represent a high grade product at a competitive price.

It needs to have a fresh feel and must be attractive to the eye.

In saying all that, I don't like too much clutter in logos, so it needs to have a clean clear look to it.

The first label this logo will be used on will be canned pineapple. Keep in mind usually the background on a can is different colours for different types of fruit, this mean the logo needs to still look great with a background of blues, yellows, greens and reds.

It must be presented in a way that will not string out the brand name too long, as it will wrap too far around the can. I would imagine the "Food" or "Sales" part of the logo will be above or below the other two words in order to be large enough to be seen well, but not too big that it wraps too far around the can.

Thank you all for your help!!

Target Market(s)

Anyone from the age of 25-80, with the main targets being 40-60

Industry/Entity Type

Factory

Logo Text

Food Factory Sales

---

Logo styles of interest

---

Files

Download all files - 0.2 MB