I would be delighted to help redesign your product... I agree... the name sucks... and so does the icing pink packaging... makes you look over it when looking for savoury pizza bases... I do buy your product occasionally.. but as a regular kiwi bloke it is not really aimed at me at the moment... I suspect the name is too whimsical for the average housewife... and the colour too far off to attract almost anyone! There just isn't enough information on that sea of pink to tell people what to do with them... shame your budget is low and not guaranteed... I used to be senior designer for progressive...

will you continue with the poem? i would rather a voucher for return sales...

Hi Brand Mechanic. You are spot on with your analysis I think. At the recent food show, we had 2 people ask if they were Pudding / Cakes!
I'm dumping the poem, as the brand will change and the poem will not be needed. The brand story in my head is that it was born in the pipi café in Havelock North, went through it's whimsical / hippie growing up period in pink, and now is going to go out there and making it's way in the world as a young adult, with a new look. History: poesy.co.nz
A name I'm liking is Pipi's Bakery - Gourmet Pizza Bases. Pipis = holiday+family fun, and brings in the heritage of the Pipi Café.
I'll try to change it to guaranteed payment - it was just the default as I'm a first timer here. Great if you would submit. cheers, Brent

got anything i can see regarding pipi's?

ah crap - just seen that Pipi's is 4-year-old girly dress up princess party too... hmm... let me think about this more...

Here is where it started: http://pipicafe.co.nz/
Here is what the founders are doing now: www.pipitruck.co.nz
We bought the business earlier this month, and don't want to trade off the Pipi name, hence getting away from the pink, and the crown.
We can always put a pink sticker on the packs for a few months informing customers of the change. Cheers

Hi Brandmechanic. Are you submitting? I committed the funds as you indicated, and I don''t have a lot I can use yet - I thought you were going to have a crack??