OPEN: Marketing
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This customer received 90 logo designs from 27 designers. They chose this logo design from Kitchenfoil as the winning design.
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The OPEN:Marketing is the project created by marketers for marketers. It includes crowd sourcing platform that is targeted to create outstanding marketing strategies based on consumer insights and are translated into product solutions, pricing strategies, promotional activities and distribution channel management.
Besides crowd sourcing techniques, OPEN:Marketing offers its customers to get in touch (online) with best local and international marketers and resolve their business issues.
OPEN:Marketing is an open, transparent and "honest" workspace where young professionals, senior marketers, executives and firms of various sizes can find latest branding, research and promotional techniques, learn from business cases, get in touch with professional marketers and, most importantly, outsource strategy, intelligence and full marketing mix from the best marketers.
The OPEN: umbrella name will be further used for other marketing projects, e.g.:
OPEN:Digital
OPEN:Events
OPEN:Art
Etc.
Therefore the design solution should be done in a way that the brand umbrella can be stretched and extended to mentioned above directions.
Updates
Project Deadline Extended
Reason: I would like to extend a deadline as none of the designs submitted so far meets the brief to the fullest.
Thanks to all the great designers that responded to my project. I think we almost cracked it.
Thank you.
Mykola
Added Monday, December 03, 2012
Target Market(s)
Consulting, marketing professionals, entrepreneurals, students of marketing, MBA students
Industry/Entity Type
Marketing
Logo Text
OPEN:Marketing
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo must contain elements that can be used further as a "landing element" for projects under OPEN: umbrella brand (Nike swoosh, Marlboro rooftop, etc.)
Nice to have
- Minimalistic design will be appreciated.