• A$400

• 240 designs

• 85 designers

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Logo Design Brief

We are setting up a new nail store offering high quality manicure and pedicure services and are looking for a logo/brand that can be used for the store (signage, door frontage, internal branding on the shop wall, business cards, etc). The image for the store that we are trying to promote is professional, crisp, clean, bright and welcoming.

The first store will be based just north of Sydney in Australia within a shopping centre environment. Further stores are planned in regional centres and ultimately franchising will be put in place to expand the business.

Our slogan (for printing on promotional materials, bags, nail files, etc.) will be "I get polished. Do you?" with 'Polished' being the name of the store(s). However, we are not sure if this slogan should be incorporated into the logo design as really we are trying to highlight the store name of 'Polished'. Will be interesting to see your ideas.

Target Market(s)

Women are our main customers, with men making up a small but certain percentage.

Industry/Entity Type

Shopping

Logo Text

Polished

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• As said above, we would consider having our slogan incorporated into the logo, but only if it didn't clutter the design or detract from the impact on Polished.
  
  Our slogan will be "I get Polished. Do you?"