State-of-the-Art Dog Resort Needs a Logo

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This customer received 51 logo designs from 15 designers. They chose this logo design from TSEdesign as the winning design.
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Diamond Collar Dog Resort is looking for a clean, crisp, and memorable logo for our premier dog resort start-up.
We plan to take an innovative approach to dog boarding, grooming, and training through our services and facility, and need a logo that will portray our vision and mission statement, which is "To set the precedent in pet care by providing the finest state-of-the-art facilities, client service, and experience for canines and their owners possible.”
The ideal logo will encompass elegance, clean edges, and will catch the viewer's eye. It must include a cute, recognizable breed of dog, a diamond collar (and possible other loose diamonds), and the company's name "Diamond Collar Dog Resort". The logo should easily attract dog lovers and portray an upscale and "ritzy" vibe. Preferred colors are purple and gold.
Updates
I have seen a few submissions, great work so far! I really would like see more use of the diamond collar (maybe with the dog wearing it?). As far as the dog used in the logo--I would like to see him portrayed as a cute, friendly dog (maybe a Bichon Frise, Beagle, or French Bulldog?)... I am looking for something simplistic, with creativity is using white space. Thank you, ALL!
Added Thursday, July 17, 2014
Just one day left, all! Get those last minute entries in for your chance at $150! Thank you...
Added Tuesday, July 29, 2014
Thank you for all the submission so far... A winner will be chosen tomorrow!
Added Wednesday, July 30, 2014
Project Deadline Extended
Reason: Bring me your renditions or new designs!
Added Friday, August 01, 2014
Target Market(s)
Medium-high income professionals who travel and view pets as part of the family.
Industry/Entity Type
Training
Logo Text
Diamond Collar Dog Resort
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must include diamonds/diamond collar, a friendly-looking dog, and our business name.
Should not have
- Should not have anything tacky or too cartoon-ish.