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"Half Calf Socks" Logo Design Project
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This customer received 122 logo designs from 45 designers. They chose this logo design from deltaromeo as the winning design.
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US$220
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122 designs
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45 designers
Logo Design Brief
We need a logo design for a new online retail sock company. Our product lines will offer men, women and children everything from serious/professional argyles to retro/vintage stripes to one-of-a-kind passion point designs (i.e. cars, lobsters or super heroes). We would like to see designs that use the colors navy, light/sky blue and white. The final design should communicate a fun, playful and unique lifestyle brand with tongue-in-cheek personality (without being too cute). I've been told my preferred style is somewhat "hipster" if that helps (feel free to use a search engine to look up "hipster design"). Also, consumers should be able to immediately identify this as a SOCK company if viewing the logo from far away. It should be able to stand on its own as an icon and work as an element of something with text ( e.g. "Half Calf Socks"). Make it something that everyone will remember.
Company Description:
"Half Calf Socks are better socks. Period. We offer more durability, more comfort and more unique designs than your average sock brand. Whether you're wearing them for athletics, for work, around the house or out on the town, you're guaranteed to love your Half Calf socks (and make your friends jealous)!"
Target Market(s)
"Sock Heads": People of any age/gender who worship great design, value uniqueness/flare and love to have fun in life (even at work).
Industry/Entity Type
Retail
Logo Text
Half Calf Socks
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo should be discernible even at very small sizes printed on the socks themselves, either as plastic overlay, stitching or a patch (1" x 1" or smaller).
Need a logo that works in color and black/white.
Nice to have
- Would be great if the logo could work either as a wordmark or a stand alone object, shape, etc.
But this is not 100% necessary.