Acupuncture for Fertility Logo
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This customer received 60 logo designs from 22 designers. They chose this logo design from Jabiroo Designs as the winning design.
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Logo Design Brief
We need a logo design for an Austin-based acupuncture clinic that specializes in reproductive health, primarily fertility. We provide treatment in the form of acupuncture, nutritional recommendations and supplements, and lifestyle advice to patients who are trying to conceive.
Our patient demographic is college educated, middle class, 95% female. The majority are undergoing some form of ART (Assisted Reproductive Technique like IVF) in conjunction with their treatments at Axis.
We're looking for an attractive logo that doesn't scream "I'm getting acupuncture, because I'm having fertility issues and can't make a baby!". No needles in the logo. We do more than just acupuncture.
It needs to incorporate the line "Balance for Life"
Target Market(s)
middle class, college educated women 30-45 yrs old
Industry/Entity Type
College
Logo Text
Balance for Life
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Since "balance" is in the tag line, the logo itself should appear balanced.
Nice to have
- The tag line is not imperative, but would be nice.
Simple and clean is a plus.
Greens and blues are especially good colors to incorporate, but not limited to those.
Will do a website overhaul this spring, so I'm not limited to a specific look or feel for the logo.
Please don't make it too "girlie" (i.e. pink). I do treat men as well.
Should not have
- Needles, lotus flower, babies