Innovative Arabian Logo Design
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This customer received 352 logo designs from 50 designers. They chose this logo design from synergymedia as the winning design.
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Logo Design Brief
Bedouin Delights needs a new logo!
We are a catering and food production business that specializing in traditional Middle Eastern and North African cuisine.
We require the logo to be simple, clean, fresh, uncluttered, modern and portraying the ethnicity. Must be bold and unique so that it is suitable for product branding.
Think Morocco, Egypt, Lebanon, Jordan, etc. but with a fresh modern twist suitable for the gourmet Australian market.
We sell to middle aged foodies in Australia. All of our products are handmade, and we package them in modern packaging to appeal to this market. We also sell our products at Farmers' Markets and will soon be entering the gourmet supermarkets. So it is important to have a fun, classy and clean logo that stands out.
Tweaking of our current logo is also acceptable.
Keep it simple. TEXT MUST BE EASY TO READ. Preferred colours include: Black, Pink, Gold/Bronze, Purple, Red, White.
Current logo and inspirations attached.
Get innovative! Good luck!
Updates
Please do not submit designs using "XXII Arabian Onenightstand" font. These designs will not be accepted. The text needs to be simple and easy to read.
Added Wednesday, August 29, 2012
Here is some inspiration of the STYLE that we require - simple, modern and uncluttered:
Added Thursday, August 30, 2012
Great example of modern logo portraying arabian culture:
Added Wednesday, September 05, 2012
Creative Idea - Keffiyeh - Traditional Headscarf
Added Sunday, September 09, 2012
For those still wanting to submit designs, I will be closing the contest in 2 days, so please get them in as soon as you can! Thanks.
Added Sunday, September 23, 2012
Target Market(s)
Middle Aged Australians: 20 - 65 year old. Females. Farmers' Market and Gourmet Supermarket shoppers. Multicultural minded people. Foodies. Catering customers.
Industry/Entity Type
Business
Logo Text
Bedouin Delights
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Arabic logotype or symbol for branding. Easy to read text. Clean feel. Bold.
Nice to have
- Our catch phrase is "Flavours of the Middle East and North Africa."
Should not have
- Too much clutter and different elements. Traditional Arabic look. Religious symbols.