Mobile Apps company needs a Logo design

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This customer received 59 logo designs from 15 designers. They chose this logo design from Anhlee as the winning design.

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Logo Design Brief

We need a Logo design for a freshly new Mobile Apps development company based in Vilnius, Lithuania.
Company name is 'Grey Cardinal Partners' (it's like in this idiom: "Someone who is a Grey Cardinal exerts power behind the scenes, without drawing attention to himself or herself").
We develop innovative Android and iPhone applications more dedicated to Business-2-Business sector.
This logo should have a professional and business look. Use modern design style trends.
The final design should communicate innovativeness and value.

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Updates

Hello all,

I'd like to post few examples from the IDEA point of view in order you could be more precise on your designs.
This would be more related to the symbols/icons/signs that you draw next to the text.
I'd like to see more associations to the 'Grey Cardinal' and when speaking of Grey cardinal, i'm talking NOT ABOUT THE BIRDS :) It is about the 'unnoticed person', who does all good/bad work unnoticed, when nobody knows or sees that :) It's like a shadow person in business.
I hope you all shall get my point :)

These are the IDEA examples, how you could express the sign/icon/symbol next to the text of brand. See it below:

P.S. Don't forget, that the logo should remain professional, modern and etc as it is given in the project description.

Many Kind Regards,
'Grey Cardinal Partners'

Added Wednesday, August 22, 2012

Project Deadline Extended
Reason: We are giving one more day for all of you creative guys. Let's keep up, we're waiting for your best designs. KR, Grey Cardinal Partners
Added Thursday, August 23, 2012

Project Deadline Extended
Reason: I hope that is the second and the last time I extend the deadline of this project. I really hope :) One more day for your designs to be submitted.
Added Sunday, August 26, 2012

Target Market(s)

24-45 year Smartphone users around the world. Oriented to B2B segment.

Industry/Entity Type

Business

Logo Text

Grey Cardinal Partners


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Character Logo

Logo with illustration or character


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Logo must have text + picture/icon/or illustration.
Should not have
  • Our name is Grey Cardinal Partners. If you use the grey color in logo, it should not be gloomy.
Payments
1st place
€300
Total
€300

Project Deadline
27 Aug 2012 15:50:18 UTC
Language