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LEEF Tea & Herbal Tea Packaging Labels
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This customer received 69 packaging designs from 11 designers. They chose this packaging design from Bri Williams-Powell as the winning design.
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A$400
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69 designs
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11 designers
Packaging Design Brief
We are seeking new consistent front label designs that we can use for both retail and wholesale packaging purposes:
LEEF PHILOSOPHY
LEEF provides a selection of ‘energy enhanced’ signature infusion blends that taste great while assisting a person deeply on several levels – emotional, mental, physical and spiritual.
We source quality ingredients and specifically use certified organic, spray free and wildcrafted ingredients for our herbal blends.
LEEF’s PRODUCT RANGE
A. 6 standard signature herbal blends (standard range)
B. 2 seasonal blends - which change every quarter (1 x herbal blend, 1 x tea-based blend)
C. selection of teas – black, green, white, oolong (which vary in type and number)
D. custom and limited edition blends – herbal and teas
E. tea drinking accessories.
11 LABELS ARE REQUIRED
Labels 1-8 for Herbal Blends (to be denoted by an accent of SILVER)
Labels 9-10 for Teas (to be denoted by an accent of GOLD)
Label 11 for Accessories
LABEL SIZE
Current front label dimensions: 63.5 x 72mm long – willing to look at alternate label size
Current ‘usable area’ of smallest resealable bag: 110 x 130mm long
** PLEASE SEE ATTACHED WORD DOC FOR COMPLETE SPECIFICATION - PLEASE READ BEFORE COMMENCING ANY WORK **
Updates
hi,
Hi,
Hi, we've uploaded some pics of the current packaging to give you a sense of the packaging we are using and the space on the front pack to work with.
many thanks.
Target Market(s)
Women and men aged 30-55 with an interest in natural products, emotional/spiritual wellbeing and support.
LEEF DISTRIBUTION
Online store for retail sales,
Cafes for food service,
Practitioner (naturopaths, massage therapists, energy healers) clinics and stores.
LEEF provides a selection of ‘energy enhanced’ signature infusion blends that taste great while assisting a person deeply on several levels – emotional, mental, physical and spiritual.
We source quality ingredients and specifically use certified organic, spray free and wildcrafted ingredients for our herbal blends.
Industry/Entity Type
Retail
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Each label should have:
- Current logo and tagline;
- Website name;
- Silver accent for herbal range labels;
- Gold accent for tea range labels;
- Colour-coding for the 6 signature herbals.
- ** PLEASE SEE ATTACHED WORD DOC FOR COMPLETE SPECIFICATION - PLEASE READ BEFORE COMMENCING ANY WORK **
Nice to have
- Mrs Eaves font for text (to match logo font type)
