• A$200

• 32 designs

• 9 designers

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Logo Design Brief

We need a logo design for a new company based in Sydney Australia called My Little One.

We are a company that import and commercialise the best quality children´s global clothing brands in Australia through stores, online retailing and one to one sales channels .
Our primary target are moms of children from 1 to 4 years of age that are open to buy global brands; our secondary target is all population who wants to buy our clothes as presents for other children.
We would like to see designs that use the color orange, turquoise, green apple and/or ochre (minimum two of them).
The selected design should communicate the following words: savvy, love, special and trustworthiness and its dedicated to moms that buy from our company online and in stores.
As a retail business we have the idea of using two birds (since we import goods): mom and the offspring in a protecting position reflecting the values stated above.
Apart from the name of the company, the logo should include the next copy: ¨Bringing joy, love and style¨.
The logo has to have a balance between what we do as a retail business and at the same time to appeal to moms. Please avoid to put clothes on the birds, not corny or cheesy.
The selected final design will be used for our webpage, facebook page, banners, flyers , business cards and all type of marketing and sales tools. It needs to be delivered in layers (hi-res).

We should own all the rights on the logo and intellectual property for the selected design and each one of its elements.

Target Market(s)

Our primary target are moms of children from 1 to 4 years of age that are open to buy global brands; our secondary target is all population who wants

Industry/Entity Type

Marketing

Logo Text

My Little One

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Header: My Little One
  Logo as mentioned above
  Copy: Bringing joy, love and style.

Should not have

• Please avoid to put clothes on the birds, not corny or cheesy.