Lawn & Garden products Catalog Design -4 products
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This customer received 54 catalogue designs from 2 designers. They chose this catalogue design from ganz abecia as the winning design.
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Catalogue Design Brief
We need a catalog design for a new company based in Colorado called Snake Stake. We created the world's first completely bendable plant stake.
The main function is to support a plant by curving in the direction that the owner needs to go. There are accessory components that are sold together with the Snake stake that can be combined to create a full system kit. There are 4 kits total - 8 pieces that make the entire collection.
We have a logo and general size specs for the package. logo can be changed to accomodate design needs if necessary
all specs and basic drawings are provided.
some photos can be provided in a few days, but there will be some drawn art needed to show how the items are used. Actual engineering artwork can be provided as well. They are confidential, so I'm not sure the most secure way to deliver them to you.
a tentative outline has been provided. copy will also be provided
links to photos that can be used: http://dl.dropbox.com/u/9502841/photos.zip
Updates
I guaranteed the payment for this project. please feel free to submit any questions and designs.
Added Monday, July 23, 2012
I added copy and photos
Added Monday, July 23, 2012
We need to have designs completed earlier than the initial 10 day time period, so if we see a design that we like sooner, we will pick that one without waiting for any later submissions.
Added Monday, July 23, 2012
I just added final copy for the catalog "catalog copy.doc"
Added Wednesday, July 25, 2012
Target Market(s)
gender neutral, 18+, home gardeners, micro-gardeners, farms, vineyards, sustainable minded,
Industry/Entity Type
It Company
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- - eco/sustainable appearance and design
- incorporate the concept of curving or supporting a plant
Nice to have
- - visual instructions
Should not have
- not cute.
no cheesiness.
no angry snakes.