"Guideology" - a guides book business meant to simplify managerial and non-managerial topics

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This customer received 217 logo designs from 98 designers. They chose this logo design from S. Bala as the winning design.
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Logo Design Brief
Need a new logo for "Guideology" a new guides book business (Example: "The Marketing Guide", "The Personal Development Guide", "The Human Resources Guide"...etc). The name is 2 parts, "Guide" and "ology". "Guide" means a book that explains a topic in a simple way, and "ology" meaning "a branch of knowledge" and the 2 words need to be differentiated. Our mission as a company is to create beautiful and well designed guides for adults that are full of drawings to communicate the idea, illustrations and infographics...etc for simplification of topics and also with minimum text. The logo for guide-ology will be put on the cover of every guide we publish and we need the logo to be used to instantly identify our series of books. It will be an international guides series and the logo will be used on almost every medium out there (book cover, website, eBook, mobile/tablet app). The logo needs to be applicable on a white background (business card, letterhead...etc) and also on a colour background (blue, green, red for book covers as an example) and look good in black and white too (I know all this is usually standard in logos but just making sure).
Important Requests:
1. Need the name guideology in any case to be big enough and stand out because it is the brand name we are trying to promote.
2. Guideology must be clearly readable so this has to be done in case the concept is used in/on the word itself.
3. "Guide" and "ology" must be differentiated in some way even if they are written as one word.
4. The logo icon if done needs to represent a book so that people understand that what is meant by guide is a "book explaining a topic" (Please stick to a book only icon without combining it with anything else like the letter G or other things because we received other ideas and they all didn't communicate the book concept well).
Thank you very much in advance.
Updates
Project Deadline Extended
Reason: Some designers accepted the invitation late and we need to give them some time. Also many designers who accepted the project have not submitted any designs yet. Thanks a lot for all your efforts and it has been a pleasure working with you all.
Added Thursday, May 01, 2014
Dear All Lovely designers,
Added Tuesday, May 13, 2014
Project Deadline Extended
Reason: This deadline extension is only for revisions requested from designers because they needed more time. Please do not submit any new logos after the original deadline "may 16th". Thank you.
Added Wednesday, May 14, 2014
Industry/Entity Type
Business
Logo Text
"Guideology" (the company/brand name), "www.guideology.com" (website URL).
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)


