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New logo for a software company
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This customer received 102 logo designs from 25 designers. They chose this logo design from larismanis as the winning design.
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US$400
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102 designs
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25 designers
Logo Design Brief
We have decided to improve our company branding, and want a new logo as part of that project that embodies elements of what we do.
We have a current web site, but feel it's boring and generic (I know, I built it), and does not have personality. Our current logo is even more boring, so we thought we'd get a new logo, and in the process, find a design that could become the genesis of our upcoming website redesign.
We are a technology company, who provide a cloud (SAAS) service to stock/futures/etc trading companies, to fully automate their back office operations, and provide high value reports and data analytics to the "C" level (CEO/CFO/COO) executives of these trading companies.
We turn complex financial data streams into high value jewels/crystals of decision making information.
Please check out our current website, for more info on what we do: http://www.bottomlinemetrics.com
The logo will be used for our Website, business cards, brochures and stationary, and will be the basis of our web site redesign (next project, coming soon).
Updates
Project Deadline Extended
Reason: My partners are not in town to meet and go over the submissions, and select a design.
Sorry for the delay.
Added Wednesday, July 11, 2012
Project Deadline Extended
Reason: Partners still away, and have not had time to review submissions.
Thank you everyone for the great submissions. No more submissions please, or we'll never be able to decide between all of the great entries.
Added Thursday, July 19, 2012
Project Deadline Extended
Reason: Finalizing decision.
Added Sunday, July 22, 2012
Project Deadline Extended
Reason: Having a meeting on Monday to decide.
Apologies to all for the delay.
Added Saturday, July 28, 2012
Target Market(s)
Our customers are the "C" level (CEO/CFO/COO) executives of trading companies (buy/sell shares, futures, etc). Male. 30 - 50 in age, well educated.
Industry/Entity Type
Financial
Logo Text
Can include our initials (BLM), the full company name, or our initials with room for a text quote
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Colors for logo: Blue, Green, Silver, Grey. A combination of at least 2 of these colors. Multi-dimensional.
The logo should look Professional, modern, with a slight edge. Integration of financial and/or technology elements.
The 3 attached image files are things we like. The vector lines denote motion, and the crystaline objects could represent the data/information. It is not mandatory to use these elements, but they are food for thought.
