• £165

• 29 designs

• 9 designers

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T-shirt Design Brief

We're a fun-loving London-based hi-fi company looking for a simple, classic smart casual new polo shirt design for our retail sales staff.

Design elements:
• Cambridge Audio logo (see top left corner of website http://cambridgeaudio.com/default.php)
• Cambridge Audio ball (found at the start of the logo. Needs to be creatively separated from text logo)
• Predominant colours: CA blue (Pantone 2768) & CA light blue (Pantone 279)
• Detailing – stitching, interior collar detail e.g. Hackett: http://www.hackett.com/index.cfm?page=1052&productid=HM560225&productvar=HM560225-470-MED&refpage=1462

Mood:
• Classic, detailed, high end tailoring. A polo for the more sophisticated guy to wear for drinks by the pool or to play golf in. Also younger wearers for more formal / smart casual occasions
• Goes with long shorts, chinos, loafers, boat shoes, Barbour padded jackets etc
• Conservative / classic

Target Market(s)

Typical wearer: Male 30-60

Industry/Entity Type

Retail

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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