Software company needs new logo
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This customer received 91 logo designs from 12 designers. They chose this logo design from ArtTank as the winning design.
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Logo Design Brief
We need a new logo design for our new software company called 'Shopperee'.
Our product is a e-commerce software applications for businesses/consumers.
Our slogan - "Book. Buy. Share."
Logo requirements:
*minimum two colours for 'Shopperee' (can use a third colour for our slogan)
* Logo should be constructed from the name rather than an image
*Can to be represented by an icon (for the software product)
*Can be reversible colour for dark background (for different application "Themes")
* Modern, Edgy 'feel' to it.
* Letters based logo preferred.
*Provide two designs with and without our slogan
Our logo will be seen by our clients customers. Example (XYZ Company - powered by Shopperee)
Updates
Hi all.
We are now at the half way mark. Thank you to everyone who have submitted so far. We have some terrific designs and it will be a challenge to pick one. Our marketing team would like to stay within the current deadline and prefer not to extend. So please keep them coming!
Warm regards,
Ringo
Added Monday, June 11, 2012
Hi all.
Thanks again for all your effort and submissions to date. We are still committed to our deadline so far, and we are keen to see more designs.
We have a new request for design idea. Our team like the color, simplicity and style of pinterest.com logo.
Use this as a guide and come up with your own style/design.
Many thanks.
Ringo
Added Thursday, June 14, 2012
Thank you all for your great design submissions. We are currently reviewing your designs and we will soon pick a winner.
Warm regards,
Ringo
Added Thursday, June 21, 2012
Hi designers,
After a lengthy public poll and a some considerations. Our team have selected our finalist. We had a lot of good designs submitted and it was a difficult task to pick one. All were very high quality and great designs.
Thank you all who have submitted and participate in this process.
Warm Regards,
Ringo
Added Thursday, June 28, 2012
Target Market(s)
Our target market is service based industry (i.e. Health/fitness/Beauty, sport/recreation, hospitality, Advisors/Consultants) Age groups - 18 to 60
Industry/Entity Type
E-Commerce
Logo Text
SHOPPEREE
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I have selected the following colours that use the following combinations - Black and deep red or Grey and deep red. However, you can go with your own colour scheme over and above what I've suggested.
*Include our slogan - Book. Buy. Share.
Nice to have
- *Designs may logo-ised "S" ("S"hopperee)
*Designs may communicate "speed and efficiency"
*Designs may use two colours - one for the name"Shopperee" another for our slogan "Book. Buy. Share."
Should not have
- *No images of shopping cart/trolley
*No images of shopping bags
*No images of clocks
*No images of books