Bakery Cafe with an emphasis on artisanal european bread

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This customer received 40 logo designs from 21 designers. They chose this logo design from dan99 as the winning design.
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We need a company logo based on the word "Breadnbutter" or "Bread n Butter". Croissant will be our specialty in our bakery café, Bread n Butter will be registered under IPOS as our trademark, a branding to be marketed. The design should have a tinge of bright colour (Lime Yellow, also limit no. of colour to 3) to attract younger generation, and a brand they wish to be associated with, lifestyle.
At the same time I believe simplicity is the ultimate sophistication. A superimposed drawing of croissant can help to bold our identity. The overall look of the logo should have implying meaning of success. E.G. NIKE logo symbolises a tick, with a tag line just do it.
Target Market(s)
We target middle high income group who are will to pay more for a quick meal(mainly bread) and a cup of coffee in a cosy environment. To also conceptualize an idea in the younger generation a café with branding they wish to be associated with.
Industry/Entity Type
Bakery
Logo Text
Bread N Butter
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Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



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