Craft Beer Label
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This customer received 22 label designs from 6 designers. They chose this label design from megancostill as the winning design.
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Label Design Brief
Bay Shore Beer Co is an American start up Craft Beer company that will be hitting the US craft beer market in a couple of months.
We are in search of a label that will brand our bottled beers as it will be utilized for as a base label for multiple beer style products which we sell.
Many of Bay Shore Beers are creative hop forward ales and lagers that and promote high end , upscale quality with a creative edge that displays a detailed, unique and eye catching label.
Bay Shore Beer Co is based out of Tampa Florida. Bayshore Blvd and its immediate area is an upscale- high end part of down town Tampa that has a water front Bay View and a famous balustrade side walk and historic Ritzy home and businesses.
Primarily we would like to have our label focused on the creative imagination of the designing artist that will portray the a classy, edgy, high end creative , craft beer label that will suit the Brand.
Designers should familiarize themselves with unique Craft Beer label trends.
Being that the label will be used in the printing process, there are a few mandatory requirements by the US government (TTB) which will have to be met.
In particular font sizing, characters per inch, required notices and mandated alcohol % and measurement of contents etc
We will feature labels that will be adhered to 22 oz bottles, the label sizing should be 4” inches wide by 6” in length.
I have listed the URL’s below to assist in labeling requirements.
• http://www.ttb.gov/pdf/brochures/p51903.pdf
[PDF] CHAPTER 1 MANDATORY LABEL INFORMATION - Alcohol and ...
www.ttb.gov/beer/bam/chapter1.pdf
[PDF] CHAPTER 5 NET CONTENTS
www.ttb.gov/beer/bam/chapter5.pdf
[PDF] CHAPTER 4 CLASS AND TYPE DESIGNATION - Alcohol and Tobacco ...
www.ttb.gov/beer/bam/chapter4.pdf
[PDF] CHAPTER 8 STATEMENTS OF AGE - Alcohol and Tobacco Tax and ...
www.ttb.gov/spirits/bam/chapter8.pdf
Updates
Designers, I will include some of the names of the beer and their style to assist in creative planning. Good luck...
Added Wednesday, February 26, 2014
Industry/Entity Type
Government
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